2025 Payment Revolution Trends You Can’t Miss

2025 Payment Revolution: 10 Trends You Can’t Miss

In today’s fast-paced world, payment technologies are advancing at lightning speed.

We’ve entered a new era of innovation, where emerging technologies are transforming how we make purchases—from our daily coffee to that long-awaited vacation.

The digital payments market is projected to hit a staggering $11.55 trillion in 2024, with growth expected to reach $16.59 trillion by 2028. This swift progress brings both challenges and opportunities for businesses.

Based on our insights, it’s clear that customers universally demand a smooth and secure payment experience. Staying informed about the latest innovations is essential for achieving success.

This article will delve into the key trends shaping the ever-evolving payments landscape. We’ll examine how these trends can influence your services and help your business thrive amid rapid change.

Join us as we uncover innovations that can elevate your offerings!

Trend 1: Blockchain and Cryptocurrencies

The use of cryptocurrencies for money transfers is on the rise, fueled by advancements in blockchain technology and growing trust among consumers and businesses alike. A report by MarketsandMarkets forecasts that the global blockchain market will expand from $20.1 billion in 2024 to an impressive $248.9 billion by 2029. This surge in investment highlights the importance of staying informed about this innovation.

Let’s delve into the key factors driving this trend.

Why Cryptocurrency is a Game-Changer in Payments

First, consumer demand has led to the widespread adoption of cryptocurrencies. These digital currencies offer enhanced security and privacy, which appeals to customers seeking alternative payment methods.

Second, major corporations are increasingly adopting cryptocurrencies. Companies like Microsoft, Overstock, and AT&T now accept Bitcoin, offering lower transaction fees while attracting tech-savvy clientele. As of July 2024, Bitcoin’s market capitalization stands at $1.33 trillion, representing 52.72% of the overall crypto market value.

Lastly, regulatory support is crucial. Progressive legislation in countries such as Switzerland and Japan facilitates broader acceptance of cryptocurrency transactions.

Companies Utilizing Blockchain for Secure Payments

As the backbone of cryptocurrencies, blockchain technology is favored for its secure and transparent payment processes. Here are some notable implementations:

  • IBM: The World Wire blockchain streamlines cross-border payments, enabling near real-time clearing and settlement, thus reducing costs and time.
  • Visa: The Visa B2B Connect network incorporates blockchain to simplify direct cross-border B2B transactions, enhancing transparency and security.
  • Walmart: Walmart employs blockchain to improve supply chain visibility and optimize payments to its suppliers.

While blockchain and cryptocurrencies are often celebrated for their innovations, they do come with challenges:

  • Regulatory Uncertainty: Varying rules across regions can create legal and compliance issues.
  • Volatility: The unpredictable nature of cryptocurrencies can lead to financial instability for both consumers and businesses.
  • Scalability Issues: Many blockchain networks face slow transaction speeds and high fees during peak times.
  • Environmental Concerns: The energy demands of blockchain operations raise sustainability issues.
  • Security Risks: Vulnerabilities and potential cyberattacks can undermine trust and stability in these systems.

Trend 2: Real-Time Payments

Real-time payments (RTP) enable instant money transfers between bank accounts, operating independently of the time or day. Unlike traditional payment methods, which can be slow and cumbersome, RTP facilitates the transfer of funds within seconds. This innovation is reshaping the financial landscape by providing seamless, efficient, and secure transaction options.

Did you know that in 2023, 19.1% of all electronic transactions were conducted as real-time payments? The rising demand for speed and convenience in today’s digital world is driving the growth of RTP. As consumers and businesses seek faster and more secure payment solutions, RTPs are quickly becoming integral to the financial ecosystem.

A recent report from ACI Worldwide predicts that the volume of real-time transactions will soar to $575.1 billion by 2028. This rapid adoption highlights the vital role RTPs play in modernizing financial services and meeting evolving consumer expectations.

Examples of RTP platforms include FedNow, an instant payment system for U.S. banks, and SEPA, which facilitates immediate euro payments across 36 European nations.

Advantages of Real-Time Payments

The primary benefit of RTP is its speed, allowing for instant fund availability, whether for bills, personal transfers, or business invoices. This immediacy is particularly valuable in urgent situations.

RTP enhances cash flow management for businesses, ensuring immediate access to funds. This is especially crucial for small and medium-sized enterprises that rely on timely payments. Reduced delays between invoicing and payment reception empower organizations to optimize financial planning and minimize liquidity risks.

Another significant advantage is the enhanced security and transparency of real-time payments. RTP systems incorporate strong cybersecurity measures to protect against fraud, and their transparent nature allows both parties to track payments in real-time, fostering trust and reducing disputes.

Moreover, RTP leads to greater customer satisfaction. Businesses that implement real-time payment solutions gain a competitive edge, as consumers highly value immediate transactions, leading to increased loyalty and satisfaction.

Industries Embracing Real-Time Payments

  • E-commerce: The online retail sector, with giants like Amazon and Alibaba, is at the forefront of RTP adoption, offering smooth and instant checkout experiences that enhance customer satisfaction and reduce abandoned carts.
  • Gig Economy: Companies such as Uber and Upwork have integrated RTP to provide quick payments to gig workers, significantly improving their financial flexibility and job satisfaction, which in turn supports the growth of the gig economy.
  • Banking: Financial institutions like JPMorgan Chase and HSBC are adopting RTP solutions to stay competitive and meet customer demands, positioning themselves as innovators in the financial sector.
  • Retail: Major retailers such as Walmart and Target leverage RTP to streamline supplier payments, enabling immediate transactions that facilitate better supplier relationships and improved inventory management.

Challenges of Real-Time Payments

Despite their many benefits, RTPs also present several challenges:

  • Investment Costs: Transitioning to RTP requires significant investment in technology, cybersecurity, and staff training, which can be a hurdle for smaller organizations.
  • Cybersecurity Concerns: Although RTPs are designed with security in mind, their speed can limit the time available for fraud detection, making them appealing targets for cybercriminals. Effective protection measures and real-time fraud detection are essential yet add complexity and cost.
  • Regulatory Challenges: The regulatory environment for RTP varies by region, requiring constant monitoring and adaptation, which can be resource-intensive.
  • Interoperability Issues: Achieving seamless transactions across different RTP platforms requires standardized protocols and collaboration. Without interoperability, the full benefits of RTP may not be realized.
  • Operational Demands: RTP requires continuous availability and real-time processing, which necessitates reliable infrastructure and ongoing monitoring to ensure system uptime.
  • Building Consumer Confidence: Gaining consumer trust can be difficult, especially for those accustomed to traditional payment methods. Communicating the advantages of RTP is essential to encourage adoption.

Trend 3: Digital Wallets

As smartphones become ubiquitous and the demand for seamless digital experiences grows, digital wallets have emerged as a leading payment method. These e-wallets store financial information securely on mobile devices or online platforms.

In 2023, the total global value of transactions made through digital wallets reached $9 trillion, with projections indicating a rise to $16 trillion by 2028—an increase of 77%. By 2026, it is estimated that around 60% of the global population will be using e-wallets, highlighting their increasing popularity.

Factors Driving the Adoption of E-Wallets

  1. Technological Advancements: Innovations in smartphones and mobile technology have made it easier for users to access and utilize e-wallets.
  2. Consumer Preferences: There is a growing desire among consumers for quick and contactless payment options, naturally boosting the popularity of digital wallets.
  3. Pandemic Influence: The COVID-19 pandemic accelerated the shift towards touch-free payment methods, further encouraging the adoption of e-wallets.

Key Benefits of Digital Wallets

Digital wallets offer numerous advantages for both consumers and businesses:

  • Convenience: E-wallets facilitate rapid transactions without the need for physical cards, often combining loyalty programs and transaction histories for easy access.
  • Security: With advanced security features like tokenization and biometric authentication, digital wallets provide a secure payment method that helps mitigate fraud.
  • Efficiency: Businesses can streamline their operations and reduce transaction times through e-wallets, leading to improved customer satisfaction.

Major Players in the Digital Wallet Market

  • Apple Pay: Provides secure payments using NFC technology, integrating seamlessly with various applications and websites.
  • Google Wallet: Part of Google Pay, it supports transactions across in-store, online, and peer-to-peer platforms on Android devices.
  • Samsung Pay: Uses both NFC and MST technologies, making it compatible with a wide range of payment terminals.
  • Venmo: Enables quick payments between friends, featuring options for bill splitting and transaction tracking.
  • PayPal: A comprehensive platform for global payments, online shopping, invoicing, and business tools.
  • Cash App: Offers fast money transfers, along with investment options and debit card services.
  • Zelle: Allows instant money transfers between linked bank accounts using basic contact information.

Emerging Trends in Digital Wallets

A significant development in the digital wallet landscape is the growing acceptance of cryptocurrencies by various governments. For example, Argentina has officially recognized Bitcoin for contracts, prompting many to adopt digital wallets for managing their crypto assets. This trend is expected to further accelerate global e-wallet adoption.

Additionally, digital wallets are evolving to serve not only tech-savvy users but also underbanked populations in developing regions. Their integration with peer-to-peer payment systems, Buy Now, Pay Later (BNPL) services, and lending options enhances their functionality and attractiveness.

Digital wallets provide unparalleled convenience, security, and efficiency. With prominent players like Apple Pay, Google Wallet, and Samsung Pay, e-wallets are positioning themselves as essential components of the future of digital payments.

Trend 4: Biometric Authentication

Biometric authentication utilizes unique physical characteristics—such as fingerprints, facial recognition, and iris patterns—to verify digital payments. Integrated into smartphones, ATMs, and point-of-sale (POS) systems, these technologies facilitate secure and seamless transactions.

Factors Driving the Rise of Biometric Payments

  1. Widespread Integration: Popular platforms like Apple Pay and Google Pay utilize biometric features, such as fingerprint and facial recognition, which help to build consumer confidence.
  2. Improved User Experience: The ability to make quick and secure payments without needing passwords or physical cards enhances user convenience and encourages adoption.
  3. Regulatory Support: Governments and regulatory bodies are increasingly incorporating biometric technologies into identification systems and banking regulations to bolster security measures.

Key Cybersecurity Benefits of Biometric Authentication

  • Enhanced Security: Biometric data is unique and challenging to replicate, significantly reducing the risk of fraud compared to traditional passwords or PINs.
  • Instant Verification: Biometric methods allow for immediate authentication, speeding up transactions and improving the overall user experience.
  • Lowered Risk of Fraud: The distinctiveness of biometric identifiers helps prevent identity theft and unauthorized access, making it an effective strategy against card-present fraud and ATM skimming.

Trend 5: Sustainable and Green Payments

As awareness of environmental issues grows, both consumers and businesses are increasingly prioritizing sustainable payment solutions. This trend focuses on adopting practices that minimize environmental impact and promote sustainability within financial transactions.

Key Drivers Behind the Shift to Sustainable Payments

  1. Consumer Demand: Today’s consumers are more environmentally conscious and tend to favor companies that emphasize sustainability in their operations.
  2. Corporate Responsibility: Many organizations are integrating sustainability into their core values and strategies, which includes making their payment processes more environmentally friendly.

Innovations in Sustainable Payments

  • Eco-Friendly Payment Cards: Financial institutions and payment service providers are introducing cards made from sustainable materials, such as recycled plastics or biodegradable substances. These initiatives significantly reduce the environmental footprint associated with conventional plastic cards.
  • Digital and Contactless Payments: The shift away from cash and paper receipts leads to less waste. Digital and contactless payment methods contribute to waste reduction by minimizing the use of physical materials.
  • Energy-Efficient Blockchain and Cryptocurrencies: Some blockchain technologies are being designed with energy efficiency in mind. For instance, Ethereum now employs a Proof of Stake system to enhance security while consuming less energy. Similarly, digital assets like Chia are created to use less energy than traditional cryptocurrencies like Bitcoin, making them more sustainable payment options.

Examples of Sustainable Payment Initiatives

  • Mastercard’s Eco-Friendly Card Program: Mastercard has launched a program encouraging banks to issue cards made from sustainable materials. This initiative aims to lessen the environmental impact of producing and disposing of plastic cards.
  • Stripe Climate: Stripe allows its users to allocate a portion of their revenue to carbon removal projects. This initiative supports technologies and projects that focus on reducing atmospheric carbon dioxide and aligning payment processing with environmental sustainability.

Benefits of Sustainable Payments

  • Environmental Impact: Sustainable payment methods help decrease waste and lower carbon emissions, playing a role in environmental preservation.
  • Enhanced Corporate Image: Embracing green payment solutions can improve a company’s reputation, attracting consumers and investors who prioritize environmental responsibility.
  • Regulatory Compliance: With governments implementing stricter environmental regulations, adopting sustainable payment practices can assist organizations in meeting these new standards and avoiding potential penalties.

Trend 6: Globalization and Accessible Cross-Border Payments

At some point, you may have encountered challenges when making cross-border payments. Unlike domestic transactions, international payments often come with a host of difficulties.

Common issues include high fees, lengthy processing times, and complex regulatory requirements. Traditional methods typically involve several intermediaries, which can lead to increased costs and delays. Additionally, navigating currency exchange and compliance with international financial regulations adds to the complexity of these transactions.

However, advancements in technology are helping to mitigate these challenges. While some innovations have been mentioned earlier, let’s highlight specific trends particularly beneficial for cross-border payments.

Innovations Enhancing Cross-Border Payments

  • Blockchain Technology: By reducing the number of intermediaries involved, blockchain streamlines international payments, lowering costs and accelerating transaction speeds. For instance, Ripple’s XRP facilitates immediate, low-cost international transfers.
  • Digital Payment Platforms: Services like PayPal and Bitcoin allow for quicker, more affordable digital transactions by bypassing traditional banking systems. Real-time payment solutions, such as SEPA and FedNow, further expedite international transactions.

Fintech Innovations Streamlining International Transactions

Cross-border payment solutions are in high demand, prompting financial institutions worldwide to innovate:

  • Wise: This platform facilitates currency transfers on a peer-to-peer basis, significantly reducing costs and offering transparent fees with real-time exchange rates.
  • Revolut: Revolut provides multi-currency accounts that allow users to manage global finances at interbank exchange rates, eliminating the need for multiple bank accounts and minimizing conversion fees.

Interestingly, central banks are exploring the potential of issuing their own central bank digital currencies (CBDCs) designed to enhance the efficiency of cross-border payments.

Examples of Solutions Improving Efficiency and Reducing Costs

  • RippleNet: Utilizing blockchain technology, RippleNet connects banks and payment providers, enabling real-time international payments at low fees.
  • Visa Direct: This service allows for instant and secure cross-border payments to over 200 countries through Visa’s extensive global network.
  • SWIFT GPI: SWIFT’s Global Payments Innovation enhances the speed, transparency, and traceability of cross-border transactions, offering comprehensive tracking from start to finish.

Trend 7: Contactless Payments

Contactless payment technologies are increasingly prevalent in the financial sector, primarily driven by Near Field Communication (NFC). With this technology, users can simply tap their card or mobile device to complete a transaction.

Key Advantages of Contactless Payments

  1. Convenience: One of the most significant benefits of contactless transactions is their ease of use. Customers can make instant payments without needing to enter a PIN or handle cash, significantly reducing checkout times and enhancing the overall shopping experience.
  2. Hygiene: The COVID-19 pandemic highlighted the importance of cleanliness, accelerating the shift towards contactless payments. Minimizing physical contact with payment terminals and cash helps lower the risk of virus transmission, making contactless options appealing to health-conscious consumers.

Sectors Embracing Contactless Payments

  • Retail: Today, contactless payments are a standard feature in retail environments. Major chains have adopted this technology, streamlining the checkout process and providing faster, more efficient service.
  • Hospitality: The hospitality industry has integrated contactless payment solutions to enhance guest experiences. Hotels and restaurants utilize these methods for bookings, dining, and other services, making transactions smoother for patrons.
  • Public Transport: Numerous public transportation systems around the globe have implemented contactless payment options, enabling passengers to pay fares quickly and conveniently without the need for cash or physical tickets.

Trend 8: Voice-Activated Payments

Voice assistants like Google Assistant and Apple Siri have evolved beyond just providing information; they now enable users to complete transactions using simple voice commands.

Voice-activated payments utilize voice recognition technology to authenticate transactions. Users link their payment methods to these assistants, allowing for secure transactions through voice commands. The system employs voice biometrics to verify the user’s identity.

Key Benefits of Voice-Activated Payments

  1. Hands-Free Convenience: Voice payments are particularly useful in scenarios where manual input is impractical, such as while driving or cooking.
  2. Improved Accessibility: This technology offers a valuable alternative for individuals with disabilities or those who struggle with traditional payment methods, promoting greater financial inclusion.
  3. Seamless Integration: Voice-activated payments can be integrated with smart home devices and IoT ecosystems, facilitating effortless transactions across multiple connected devices.

Examples of Voice-Activated Solutions

  • Amazon Alexa: Users can purchase products, pay for services, and transfer money simply by using voice commands.
  • Google Assistant: This assistant enables online shopping, bill payments, and peer-to-peer transfers through voice commands within Google’s ecosystem.
  • Apple Siri: Siri allows for voice-activated payments via Apple Pay, enabling users to transfer money, pay bills, and make secure purchases.

Challenges and Future Outlook

While voice-activated payment technology offers many advantages, it also faces challenges, particularly concerning security and the prevention of unauthorized transactions.

As technology advances, voice-activated payments are expected to become increasingly common, offering enhanced convenience and accessibility in the payment landscape. This trend signifies a shift towards more intuitive and user-friendly financial solutions driven by AI and voice recognition innovations.

Trend 9: Payment APIs and Open Banking

Payment APIs (Application Programming Interfaces) facilitate communication between various software applications, allowing companies to integrate payment processing directly into their platforms. This integration leads to a seamless user experience.

Open banking involves banks sharing customer data with third-party developers through APIs, contingent on customer consent. This approach fosters the creation of innovative financial products and services. Engaging skilled FinTech developers is essential for successful implementation.

The volume of open banking API calls is projected to increase from 102 billion in 2023 to 580 billion by 2027. This surge in popularity can be attributed to the significant advantages offered by payment API technologies.

Get Ready for 2025: Prepare your business for the future of banking. Attend our upcoming webinar on digital banking trends!

Key Benefits of Payment APIs

  1. Seamless Integrations: Payment APIs enable businesses to incorporate various payment methods into their websites or applications, greatly enhancing the overall user experience.
  2. Innovative Financial Services: Open banking allows third-party developers access to banking data, leading to the creation of customized financial products, such as budgeting tools and competitive loan offerings.

Companies Utilizing Payment APIs

  • Stripe: Known for its robust APIs, Stripe allows businesses to smoothly integrate payment processing into their platforms. Companies like Shopify and Amazon leverage Stripe’s capabilities to enhance transaction handling and improve customer experiences.
  • Plaid: Plaid connects applications to users’ bank accounts, powering services like Mint and Robinhood. It enables a personalized and comprehensive financial experience.
  • PayPal: PayPal’s APIs facilitate the acceptance of various payment methods through a single integration, offering businesses a unified interface for multiple payment options.

Recent Developments in Payment APIs and Open Banking

Recent advancements in payment APIs emphasize enhancing security, expanding functionalities, and improving user experiences:

  • Enhanced Security: New protocols, such as OAuth 2.0 and advanced encryption methods, safeguard user data and ensure secure transactions.
  • Expanded Functionality: APIs now support additional services, including fraud detection, currency conversion, and installment payment options, equipping businesses with more effective tools.
  • Improved User Experience: Open banking enhances the customization and efficiency of financial services while allowing secure sharing and utilization of financial data.

Trend 10: AI and Machine Learning in Fraud Detection

Artificial intelligence (AI) and machine learning (ML) are transforming the landscape of fraud detection by providing sophisticated tools that analyze vast amounts of data in real-time. These technologies help identify unusual patterns and anomalies that may indicate fraudulent activity.

AI and ML systems continuously learn and adapt, enhancing their accuracy and efficiency in response to emerging fraud techniques. For further insights, you may find our blog post on FinTech fraud prevention particularly informative.

Successful Implementations of AI in Fraud Detection

  • Visa’s AI System: Visa employs AI to analyze transactions in real-time, assigning a fraud risk score to each transaction. This approach helps the company save billions of dollars each year.
  • Mastercard’s Decision Intelligence: Mastercard utilizes AI to evaluate transaction risks, which minimizes false declines and strengthens overall security.
  • PayPal’s Fraud Detection: PayPal incorporates machine learning to identify fraudulent transactions, scanning millions of financial transactions daily, significantly reducing fraud rates.

Conclusion

top-10-payment-trends-2025

In summary, the ten payment innovations discussed—blockchain and cryptocurrencies, biometric authentication, real-time transactions, digital wallets, sustainable payments, globalization and accessible cross-border payments, contactless and voice-activated payments, APIs and open banking, and AI and machine learning for fraud detection—are fundamentally transforming the financial landscape.

These advancements enhance the security, speed, and convenience of transactions while addressing the increasing demand for sustainability and global accessibility. At AGEST, we stay abreast of these payment innovations and integrate them into our solutions. If you’re looking to stay competitive and elevate customer satisfaction, our fintech development experts are here to help you create customized solutions that meet your business needs.

By embracing these emerging payment trends, your organization can deliver seamless, secure, and efficient payment experiences. Reach out to us today, and let’s grow together!

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SATOSHI FURUI - AGEST Vietnam - Chairman

Satoshi Furui – Chủ tịch của AGEST Việt Nam. Với hơn 30 năm kinh nghiệm sâu rộng trong ngành phần mềm máy tính, cùng với kỹ năng quản lý doanh nghiệp, phát triển kinh doanh, chiến lược tiếp cận thị trường, quan hệ đối tác chiến lược và xây dựng nhóm trong các lĩnh vực tự động hóa kiểm thử phần mềm, QA, phát triển phần mềm, CAE và tối ưu hóa. Ông đã từng là giám đốc điều hành tại Nhật Bản, Hoa Kỳ, Bỉ, Vương quốc Anh và Hàn Quốc và cũng là Tổng giám đốc điều hành của LogiGear Corporation kể từ tháng 8 năm 2023.

Vu Nguyen

Director of Information Technology

Vu Nguyen is a seasoned IT professional with a proven leadership and innovation track record in technology. Currently serving as the Director of Information Technology of AGEST Vietnam (AGV), Vu brings experience, drives IT strategy and ensures seamless technological operations for the company and its local and global affiliates.

Vu has always demonstrated a passion for leveraging technology to solve complex challenges and improve business processes throughout his career. Before joining AGEST VN (former name LogiGear VN) in 2008, he held key roles in various IT capacities.

Besides a bachelor in IT, Vu holds a bachelor in business administration from the University of the People (USA). This academic background, combined with his extensive experience in information technology, positions Vu as a well-rounded leader with a comprehensive understanding of business and technology.

Vũ Nguyễn

Giám đốc CNTT

Ông Vũ Nguyễn là một chuyên gia CNTT dày dạn kinh nghiệm với khả năng lãnh đạo và đổi mới công nghệ đã được chứng minh. Với chức vụ Giám đốc Công nghệ Thông tin của AGEST Việt Nam (AGV), ông Vũ Nguyễn mang đến kinh nghiệm, thúc đẩy chiến lược CNTT và đảm bảo hoạt động công nghệ liền mạch cho công ty cũng như các chi nhánh trong nước và toàn cầu.

Ông Vũ Nguyễn luôn thể hiện niềm đam mê tận dụng công nghệ để giải quyết những thách thức phức tạp và cải thiện quy trình kinh doanh trong suốt sự nghiệp của mình. Trước khi gia nhập AGEST Việt Nam (tên cũ là LogiGear VN) vào năm 2008, ông giữ các vai trò chủ chốt ở nhiều vị trí CNTT khác nhau.

Ngoài bằng cử nhân CNTT, ông Vũ còn có bằng cử nhân quản trị kinh doanh của UoP (Mỹ). Nền tảng học vấn này, kết hợp với kinh nghiệm sâu rộng về công nghệ thông tin, giúp ông Vũ trở thành một nhà lãnh đạo toàn diện với hiểu biết toàn diện về kinh doanh và công nghệ.

Tam Phan

Director of Japan Business Development

Tam Phan has over 16 years of experience in the tech industry and is a seasoned professional. Tam developed a passion for technology from a young age and was raised in Tokyo, Japan. He earned his degree in Computer Science from the University of HoChiMinh City, where his academic excellence laid the foundation for his future success. Throughout his career, he has a proven track record of meeting customer project needs.

Tam focuses on sourcing software development resources and solutions as well as software design, consulting, and other software-related activities. His early experiences gave him a comprehensive understanding of software development, system architecture, and project management. He has shown excellent leadership skills over the years, guiding teams through complex projects and fostering a collaborative work environment.

He quickly rose through the ranks due to his commitment to innovation and ability to foresee industry trends. As the Head of Engineering, he plays a crucial role in shaping the company’s technological landscape by overseeing the development of cutting-edge solutions that meet the ever-evolving needs of the digital world. Tam is known for his strategic vision and hands-on approach.

He has successfully led his team in implementing transformative technologies to deliver large-scale software projects in various domains, including education, eCommerce, and automobile. Tam held key managerial positions at leading Japanese companies in Japan and Vietnam before joining AGT.

Tam’s story is about his dedication, innovation, and leadership, which have made him a prominent figure in the IT landscape.

He received a certificate in Software Design from The Association for Overseas Technical Cooperation and Sustainable Partnerships, Japan (AOTS) in 2007.

Tâm Phan

Giám đốc kinh doanh - Thị trường Nhật Bản

Ông Tâm Phan là một chuyên gia giàu kinh nghiệm với hơn 16 năm cống hiến cho ngành công nghệ. Sinh ra và lớn lên tại Tokyo, Nhật Bản, ông Tâm đã nuôi dưỡng đam mê với công nghệ từ nhỏ. Ông Tâm tốt nghiệp chuyên ngành Khoa học Máy tính tại Thành phố Hồ Chí Minh, nơi thành tích học tập ưu tú của ông đã đặt nền móng cho sự thành công trong tương lai. Trong quãng đời nghề nghiệp của mình, ông Tâm đã chứng minh được khả năng đáp ứng mọi yêu cầu của dự án từ phía khách hàng.

Ông Tâm đã tập trung mạnh mẽ vào việc đảm bảo nguồn cung ứng linh hoạt của tài nguyên và phương pháp phát triển phần mềm, cùng việc tham gia vào quá trình thiết kế, tư vấn phần mềm, và các hoạt động liên quan khác trong lĩnh vực phần mềm. Những kinh nghiệm ban đầu của ông đã mang lại cho ông sự hiểu biết toàn diện về phát triển phần mềm, kiến trúc hệ thống và quản lý dự án. Ông đã thể hiện kỹ năng lãnh đạo xuất sắc trong nhiều năm, hướng dẫn các nhóm thực hiện các dự án phức tạp và thúc đẩy môi trường làm việc hợp tác.

Ông Tâm nhanh chóng thăng tiến nhờ vào khả năng đoán trước các xu hướng của ngành. Với tư cách là Giám đốc Kỹ thuật, ông đóng vai trò quan trọng trong việc định hình bối cảnh công nghệ của công ty bằng cách giám sát việc phát triển các giải pháp tiên tiến đáp ứng nhu cầu ngày càng phát triển của thế giới kỹ thuật số.

Ông đã lãnh đạo thành công nhóm của mình trong việc triển khai các công nghệ biến đổi để cung cấp các dự án phần mềm quy mô lớn trong nhiều lĩnh vực khác nhau, bao gồm giáo dục, Thương mại điện tử và ô tô. Ông Tâm từng đảm nhiệm các vị trí quản lý chủ chốt tại các công ty hàng đầu Nhật Bản tại Nhật Bản và Việt Nam trước khi gia nhập AGT. Câu chuyện của ông Tâm kể về sự cống hiến, sự đổi mới và khả năng lãnh đạo của ông đã khiến ông trở thành một nhân vật nổi bật trong lĩnh vực CNTT. Ông nhận được chứng chỉ về Thiết kế phần mềm từ Hiệp hội Hợp tác Kỹ thuật Nước ngoài và Quan hệ Đối tác Bền vững, Nhật Bản (AOTS) vào năm 2007.
LONG VUONG - AGEST Vietnam - COO

Long Vuong is the COO of AGEST Vietnam (AGV). He has 30-year+ experience in the corporate world. Prior to joining AGV in 2010, he had been holding multiple leadership roles including General Manager cum Chief Accountant for a 500-staff Belgian diamond company for 15 years, and Director of Operations for a 100-staff publishing company for 2 years. Long has a great network in the IT community, associations, and academia in Vietnam.

Long occasionally participates in studies in management science at national and institution levels, teaches and speaks at universities and conferences on various topics of his expertise. He also makes writing and translating his hobby in free time. A few books he translated and published: Nudge (Richard Thaler’s 2017 Nobel Prize in Economics), Classic Drucker, The Future Leader (Top-10 leadership books 2023), Smart Trust, The Snowball, and 30+ other leadership/management books. Long was awarded an Excellence Prize (2016) in Tokyo by the Japan Foreign Trade Council for his writing on the role of Japanese companies in global trade. He is currently the President of the EMBA Alumni of UEH University.

Long holds an Executive MBA degree (valedictorian), a BA in finance & accounting, and a BA in English linguistics.

SATOSHI FURUI - AGEST Vietnam - Chairman

Satoshi Furui is the Chairman of AGEST Vietnam. With over 30 years of extensive experience in the computer software industry, he is skilled in company management, business development, go-to-market strategies, strategic partnerships, and team building in the areas of software test automation, QA, software development, CAE, and optimization. He has served as an executive director in Japan, USA, Belgium, UK and Korea and has also served as CEO of LogiGear Corporation since August 2023.

MIZUIDEI TAMAKI AGEST Vietnam - CEO
Mizuide Tamaki, CFA, received his Master of Engineering in Applied Physics from Tohoku University in March 1990.

He joined a major Japanese bank, and was engaged in development of financial engineering products, then became Chief Manager of Risk Management Department in Singapore and Compliance Department at HQs Tokyo.

After 28 years of banking life, he moved to a Japanese car seat manufacturer who wanted to set up a new factory in Asia, where he became the local General Director. After establishing a factory near Hanoi, he joined Digital Hearts Holdings for another opportunity and was transferred to Ho Chi Minh as ex-LogiGear Vietnam’s (now AGEST Vietnam) Japan Business Head.

In February 2023, he took LogiGear Vietnam GD role, now CEO and GD of AGEST Vietnam.

Khuong Ngo

General Manager/AGV-Saigon (Test)

Khuong Ngo is the General Manager of AGEST Vietnam (AGV)-HCM, in charge of Software Test Division and Test Center of Excellence.  His responsibility includes business development, resource capability development and testing service delivery management. Besides, he also leads the innovation and technology research activities for new software testing methodologies on a companywide scale.

Khuong joined AGV under its former name “LogiGear Vietnam” since 2005 as a Software Developer for TestArchitect™, the action-based automation software testing tool, in its very first version. Khuong is a well-proven Project Management Professional (PMP). Khuong spent some time in LogiGear Headquarters, CA, USA in 2015, where he got trained of management and leadership in software outsourcing business. Over 18 years functioning in various technical and management positions, Khuong is now a key member of the senior management team of AGV.

Khuong holds a Bachelor of Science in Software Engineering by the Ho Chi Minh City University of Science.

Yen Nguyen

Financial Controller

Yen Nguyen is a core member of the senior management team of AGEST Viet Nam (AGV). She joined the company in 2010 when it was operating under the name of LogiGear Vietnam. Since then she has made her concrete career development with AGV through different roles and responsibilities: Accounting Clerk, Accountant, General Accountant, Chief Accountant, and Financial Controller at present. Besides, she oversees the corporate legal area of AGV in Vietnam.

In the role of a Financial Controller, Yen looks after all accounting/finance related activities, including cost accounting, managerial accounting, and budgeting. She assists the BOD and division heads with preparation and implementation of annual operating budgets, oversees the preparation of financial reports, monitors the internal and external compliance as well as conducting internal audits, due diligences, and spontaneous reports from time to time.

Yen holds a bachelor degree in accounting and a bachelor degree in Business English. She also earned a good number of professional certificates such as Certificate of Chief Accountant; Banking and Finance English; Marketing and Branding Management; and Public and Media Relations along her career journey.

Thanh Pham

General Manager/AGV-Hanoi

Thanh Pham is a General Manager of AGEST Vietnam (AGV), manages DX development center (Hanoi branch). He has 17 years of experience in the tech industry and is a seasoned professional.


Thanh Pham having worked for a Japanese company for two and a half years at the beginning of his professional career, he has been familiar with Japanese business culture and practices. Since then, he has gained experience, knowledge, skills, and climbed the ladder of his business career from BrSE to DM, and now GM.

Tam Pham

Director of Japan Business QA

Tam Pham is currently the Director of Japan Business QA of AGEST Vietnam (AGV). Tam joined AGV since 2011 when it was operated in Vietnam under the name of LogiGear Vietnam.

Tam has spent over 15 years in outsourcing software development, he plays multiple roles such as: Software Developer, Project Technical Leader, Test Leader, Project Manager, Delivery Manager, Engineering Manager, and Director. He worked a few years in Japan in 2007 and 2015. He also traveled to and got trained at LogiGear Headquarters, CA, USA for a while in 2016. This brought him a solid experience related to management and leadership in software outsourcing.

Tam enjoys great time as a R&D leader to research and develop automation testing product. For all of his career, Tam has been interested in software design, test automation and the state of the art of software craftsmanship. Tam has introduced his first line of code since 2001 and got engineer’s degree of Information Technology from Da Nang University of Science and Technology in 2006.

Thang Nguyen

General Manager, AGV Danang

Thang Nguyen is a seasoned professional with 17 years of dedicated service to AGEST Vietnam. Currently serving as the General Manager of AGEST Vietnam’s Danang branch, Thang’s expertise and leadership have played a pivotal role in the company’s success. With a background in Computer Science from the University of Madras in India, he has honed his skills and knowledge to excel in his career.

Thang’s journey within AGEST Vietnam has seen him take on diverse roles, culminating in his current position. Notably, he led the quality team for TestArchitect, a flagship product of AGEST Vietnam. His contributions to TestArchitect, a renowned automation tool acclaimed for its ability to automate a wide array of common AUT technologies, including Web, Desktop (.Net, Java, etc.), Web Services, Databases, and Images, have been instrumental in enhancing the product’s standing in the industry.

Thang Nguyen’s commitment, expertise, and leadership exemplify his invaluable contributions to AGEST Vietnam’s growth and success. As General Manager of AGV-Danang, his vision and dedication continue to drive the branch forward, setting new standards for excellence within the AGEST Vietnam.